The third installment of the Mobile Money Explained Live Webinar series, "Coping with Dormancy", was held on January 17, 2012. This webinar defined methods for protecting programme from dormancy. It explored the usability of the service, the breadth of the product suite on offer, competitive pricing, and effective ongoing marketing strategies that will encourage continual usage.
To listen and view Graham Wright's presentation in this webinar, please click here.
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